Flights outside Europe are not the only ones where cooperation between Nordica and LOT could change the structure of departures from Tallinn. LOT flights from Warsaw share a number of common European destinations with Finnair from Helsinki, airBaltic from Riga, and SAS out of Stockholm.
Looking at market share out of Tallinn, home of Finnair Helsinki Airport is on top, followed by Lufthansa's Frankfurt. “Ticket sales suggest both airports hold close to 15 percent of the market in Tallinn,” said sales director of plane tickets and flight insurance at tourism firm Estravel, Mauri Saarend.
The transit traffic of Nordica and its partners is divided between more cities. “The more important among the latter are Stockholm – transit station for SAS – and Munich; to a lesser extent also Oslo, Amsterdam, and Brussels,” Saarend said. In addition to direct flights from Riga, airBaltic also enjoys transit business through Amsterdam, Paris, and Vienna.
“In the long run, Warsaw could win over clients from Helsinki and Riga,” Saarend suggested. Largely because of overlapping destinations and only minor difference in prices.
However, there is a difference in comfort. “Warsaw flights use jets, while flights to Helsinki and Riga are largely operated with slower propeller aircraft,” Saarend said. Another advantage of Warsaw is the selection of goods in its shops. “They are perhaps a little more versatile and, considering the exchange rate of the zloty, also cheaper than in other neighboring airports,” Saarend explained.